»Der Designprozess ist nicht tot – aber die Ausreden sterben«
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Dezain Radar summary
Professor Mark Meyer addresses the controversial claim that AI has ended the traditional design process. He argues that while automation removes tedious execution tasks, it reinforces the necessity of deep critical thinking and high-quality conceptual work.
Why this matters
As automation commoditizes high-fidelity output, designers must pivot their value from 'crafting' to strategic decision-making and problem-definition.
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