interview: samsung proves design is an act of love at milan design week 2026

🇨🇳 Designboom·Apr 24, 20266:31 AM EDT·EN·3 min read
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Dezain Radar summary

In an interview regarding Milan Design Week, Samsung's design leadership discusses moving beyond purely functional technology to focus on emotional connection and human-centric values. The company aims to shift the narrative of consumer electronics toward products that feel more empathetic and integrated into personal lives.

Why this matters

As AI risks making design feel automated and cold, understanding how major tech leaders plan to maintain a human touch through 'empathetic design' is crucial for future product strategy.

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