What does it mean to be a chief design officer?
Image: Fast Company Design · source
Dezain Radar summary
Samsung's Chief Design Officer, Mauro Porcini, highlights the transition from creative leadership to business executive roles within the C-suite. He emphasizes that the modern CDO must prioritize organizational goals over purely aesthetic advocacy to drive real impact.
Why this matters
Understanding the shift from creative director to business leader is crucial for designers aiming for executive roles and seeking to influence corporate strategy at the highest level.
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